Top Google Trends for 2012

Ian HancockGeneral, Industry News

There’s only one month left of 2012 so I thought it would be interesting to provide a few fact and figures from Google Trends. All of the below results are for 2012 only, so they indicate what people have been searching for in the last 11 months. Worldwide Web Search …

Why Do People Behave Like Idiots on Twitter?

Ian HancockGeneral, Industry News, Social Media

Social media has rapidly, and significantly, changed the way we live and interact. On the whole its great; it makes keeping up with family/friends easier, it helps spread news and it allows even the smallest of voices to be heard. However there are those who abuse it and unfortunately, this is the only …

Is Our Speech Really Free?

Ian HancockStuff

We’ve come a long way over the years in allowing the reign of free speech. From the Victorian era where children were to be seen and not heard, to children now taking to social media to air their views. With the rise of social media, a platform has been created …

How to Start Your Own Twitter Hashtag

Ian HancockSocial Media

Hashtags are one of the most important functions on Twitter when using it for social media marketing. By using hashtags you can give buzz to a campaign, strike up conversations and brand awareness as well as engagement. The concept behind the hashtag (#) is pretty simple. The hashtag is usually …

How Obama & Romney Stack Up in Social Media

Ian HancockIndustry News, Social Media

Yesterday millions of Americans decided that Obama deserves another 4 years in the White House. A big chunk of these voters will, at some point, have expressed their preferred candidate on social media. For the last week Facebook and Twitter have been awash with US election stuff, and that’s just in the …

Fightback a Facebook Attack!

Ian HancockSocial Media, Stuff

Social media platforms are now becoming the quickest and most powerful way to air negative views and witty remarks. It’s also the easiest way for your companies brand to fall off the radar overnight and be tarnished. One comment can go viral and before you know it the comment has …