Preparing Your Business For The Year of Voice Search

Dean Ronnie Industry News, Stuff

Do you remember how, a couple of years ago, you laughed off those offensively large virtual reality headsets? I certainly do. They’re still hilariously oversized, but there’s nothing funny about the rapid commercialisation that’s occurred with this technology. It’s estimated that the market for VR will expand from $90 million …

How Much Is Augmented Reality Worth?

Simon Jones Industry News

Six months ago I first wrote about how I believed the next steps for augmented reality games would be to start cashing in through sponsorship deals with major brands. As of December 2016, Starbucks and Sprint in the US, as well as Reliance Jio in India, have been announced as …

Google is slamming sites with intrusive mobile pop ups

Dean Ronnie Google, Industry News

In a pretty lengthy blog post, Doantam Phan – a Product Manager in the Google Search team – outlined how Google intends to further improve user experience on mobile. The first update isn’t a huge one, but it’s pretty significant to see how quickly things have shifted in under two years. In …

Policing The Digital World #Rule40

Simon Jones Industry News

Rule 40 is now in effect. It started at midnight on the 27th July and runs all the way through to 24th August. If you’re confused by what it is, then in it’s most basic form, Rule 40 is an Olympic by-law which censors the sponsors of athletes who are …