Image of a graph from Google Analytics from Miromedia

Google Analytics Update to GA4

Steven Blassberg Analytics, Data, Google

Google has released its newest version of Google Analytics called GA4 (Google Analytics 4), an updated version of Google Analytics that more accurately tracks users on your website. GA4 will use ‘event’ based tracking instead of ‘session’ tracking. It will therefore measure data per user rather than per session which …

User-experience

Experience should always be a top priority…

Andy Clarke Industry News, Internet

With the central role that the internet plays in the lives of many people today, user experience (UX) counts for everything. Gone are the days with just putting up with a website, in today’s cut-throat world if a user doesn’t like your online output they will switch off, simple. Customers …