online marketing | Email Marketing
Email Marketing Services
You might already send email campaigns to a mature database. You may never have sent one at all. Either way, we can help you get more sales and leads from email. As your email marketing agency, we’ll help you market to a reliable database of people who are interested in your product or service and help you to connect with them regularly. Whether it’s sending interesting content or promoting offers to sell more products, we’ll help you to engage with your customers and make your email marketing a success.
40x
Email beats social by 40 times for customer acquisition*
*McKinsey
The services we can provide
Segmentation
We’ll analyse your database and send targeted emails to specific customers. Those people will find your emails more relevant meaning they have more of a chance of success. According to MailChimp, segmented email campaigns have click rates 85.74% higher than non-segmented campaigns.
Copywriting
People get lots of emails every day which means your email needs to stand out in a full inbox. We’ll make sure your subject line is eye catching and encourages people to open your email. Once they do, we’ll make sure your message is clear and convincing enough that a high percentage of recipients click through to your website.
Design
A big part of making your email stand out is how it looks. Our designers will use their experience to plan and design your unique email template, ensuring it is appealing and presents your content persuasively, so that recipients click through in all the right places.
List Management
Managing the list of people you send emails to is a vital part of email marketing. Welcoming new subscribers, managing subscription options, cleaning your list on a regular basis and setting up regular re-engagement campaigns will all assist your email marketing in being successful.
Scheduling
Do you ever get an email from a company at just the right time? Not just at the right time of year, but the right time of day? Any successful email campaign has been carefully considered, right down to the exact time it’s sent. We’ll ensure your customers get emails when they’re most likely to act on them.
Analysis
Once you’ve sent a couple of campaigns, we’ll begin to analyse the results to see what’s working and what isn’t. We’ll take that data and use it to influence the way emails are designed, the subject lines we use, how we continue to segment lists and when emails should be sent.
