Why have one Magento store when you can have many?

Ian Hancock Development

If you have every wanted to implement multiple Magento stores (and I know I have), then this article will prove extremely useful: http://www.crucialwebhost.com/blog/how-to-setup-multiple-magento-stores/.

We have used this as a basis for growing a current Magento installation we maintain; expanding it out from the basic, default shop to (currently) three additional stores operating on both subdomains and different domains.

It appears that Magento’s implementation of the multi store feature is very comprehensive and very useful. Not many other open source ecommerce platforms can boast this kind of complex functionality, out-of-the-box.