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Job Description March 2022 Hybrid Working Salary: From £25,000 DOE + Bonus Fantastic Benefits Here at Miro, we’ve been creating successful online marketing campaigns since 2002. We’re well-established specialists in generating leads and sales for our clients using a variety of marketing channels including SEO, PPC, CRO, Email and Social …
Last Friday (10th September), the Miromedia SEO Team headed down to the latest BrightonSEO Conference to listen to a series of talks and training courses about all things Search Engine Optimisation. In an era that is becoming more and more digital, advancements in SEO are as important as ever, so …
Next up we’re introducing our CRO Specialist, Carolanne Mangles. Carolanne “Annie” started her marketing career as a PR and communications intern at the British Red Cross. As much as she loved it, she knew she wanted something more, where she could really get her hands on a website and help …
From the 18th February 2021, Google will be changing the matching behaviour for 2 specific Keyword Types, Phrase Match (PM) and Broad Match Modified (BMM). Below is some useful information to talk you through what Match Types are in place right now, what changes will be made on 18th February, …
Increase your paid search ads CTR without increasing your keyword bids or ad spend Far too often Conversion Rate Optimization (CRO) is put into its own silo. The testing team is separate from the marketing team and optimisation is predominantly done on the site. But CRO needs to be considered …
Introducing our Digital Marketing Executive Andy Clarke who specialises in Google & Facebook Ads. From an early age Andy has enjoyed maths, figures and analysing/breaking down this information in order to gain a better understanding and form conclusions. This analytical mindset played a role in choosing some of his A …
Next up on our meet the team series of posts, introducing Digital Marketing Executive Rasna Ghataurhae, who specialises in SEO & Content Marketing From as early as she can remember, Ras has always been interested in marketing, before even realising it was called marketing! Watching TV at a young age …
The Christmas ads that have captures our eyes and heart this year Every year we eagerly anticipate the arrival of the Christmas adverts to see who brings out “the best”. It also signals that Christmas is almost upon us and its time to get your decorations up (subject to opinion) …
Understanding human psychology is essential to effective advertising and marketing. In order to encourage your target audience to part with their hard-earned money, we need to be able to persuade them to say yes to your offer or proposition. Luckily there’s a science to how we human beings are persuaded. …
What are the different ads keyword match types and which ones should you use? A Google Search campaign is essentially made up of keywords, which are what people type into Google that you want to show search ads for. So you need to think wisely about which keywords you want …
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