Can Wikipedia be used for Web Marketing Purposes?

Kirstie Jones Online PR

Recently I had to write a Wikipedia entry for a client. Halfway through editing the article I was informed that a German chap had decided that my article did not meet Wikipedia’s editorial guidelines. I was told that the entry was ‘written like an advertisement’ and that for this reason …

Getting a search engine optimisation specialist is a lot like getting a good manager

Kirstie Jones Development, General, Link Building, Online PR, Pay Per Click, Search Engine Optimisation, Social Media

When choosing a search engine optimisation specialist or a manager for your football club, nothing really matters unless you get all the elements correct. For example: Roman Abramovich sacked his latest coach, Andre Villas Boas, this week. This is sad or happy news for all Chelsea fans, depending on which camp …