Search Engine Optimisation – SEO
Businesses like yours across the UK trust Miromedia, a leading Midlands based SEO company, to deliver excellent ROI and fantastic results. Search Engine Optimisation (SEO) will increase traffic and increase sales! Search Engine Optimisation or SEO is, in simple terms, the process of improving a website’s position in search engine results pages. Carried out effectively, SEO can improve your website’s online visibility, drive leads and sales and ultimately make you more money, but how does it work and how can it directly benefit your business today?
Statistics show that around 92% of all business to business enquiries now start on the internet with over 1 billion internet users worldwide. Imagine promoting your business to a market that size! Miromedia can give you that opportunity, but how do we get you there?
Here’s the science bit!
When you enter a query into a search engine the engine will use a complicated algorithm to ensure that the most relevant web page that relates to your search is displayed. The SEO algorithm is based around many different factors regarding the relevance of your web page and the structure of your website. SEO is the method used to ensure that your website’s content is relevant and your site correctly structured, which will in turn ensure that visitors find your website for your selected keywords and phrases.
Miromedia have a proven track record over many years to help customers achieve more on the Internet. We have transformed businesses large and small using the power of SEO. Here is a simple guide to the steps we take during any campaign:
Step 1 – Business Analysis, Keyword Research, Competition Analysis
Every project we undertake has to be relevant for each business. Before we start we ensure that we understand exactly what the business aims to achieve. This allows us to decide on the most suitable strategy to be followed. Each site has a unique solution, our aim is to find the best solution to develop the pages maximum potential and achieve the maximum impact, with minimal resources involved. It is important to correctly analyse the best keywords to ensure top performance. We will cover all the angles when analysing the keywords so we will provide a strategy to achieve the desired results.
Step 2 – Site Architecture, Usability, On-Page Optimisation
Excellent site architecture, which is easy to navigate and well organised is essential to ensuring good results in the rankings. Miromedia has proven results in changing the website code and structure to make it Search Engine friendly. Ideally we would like to start a project from scratch to have 100% control on what we try to develop, but if the client already has a site we will modify it to be search engine friendly and functional. On-Page Optimisation refers to organising the information on the page, meta data, titles, images, in order to perform for a keyword. We allocate time for independent research to ensure the copy we create is accurate, compelling and informative.
Step 3 – Link Building
Link Building works by recommending our clients webpages from other sites. There are many ways to do this and the main purpose is achieve quality external links using techniques like, article building, directory submissions and social bookmarking. Miromedia uses only ethical link building techniques. All our link building and article work is done manually following quality criteria. We also educate our customers in creating their own quality copy writing and therefore vastly increase the chance of attaining natural links.
Here are some examples of our SEO successes:
H K Technologies “Using Search Engine Optimisation Miromedia were able to get H K Technologies website onto page one of Google for our Key search terms as specified by us in a very short time period, previously we had not been able to achieve search engine positions with any other SEO company.”
Tricostar “Since we decided to invest 90% of our marketing budget in Miromedia web design and search engine optimisation services, we have for the first time in our history been able to measure the return of investment in our marketing budget.
The number of “hits” on our web site has increased significantly and this year for the first time through our web site we have taken enquiries through to significant revenue in business terms. I couldn’t recommend the SEO services provided by Miromedia more highly.”
Miromedia will help you to achieve More Traffic, More Leads & More Sales for your website!
SEO Local Search
Although at Miromedia we provide online marketing services for companies throughout the UK and further afield we also believe that local is good! We recognise the importance of supporting and helping local businesses. Miromedia specialise in online marketing services in the following areas.
If you are in one of the geographical locations below, then click on the links for more details.
If you would like to discuss SEO or any of our services, please call 01926 358200 for an informal and friendly chat.