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Quick SEO Tips for Copywriting for the Web

August 3rd, 2009 by miromedia

Be Search Friendly
What is the point of having a great site if no one ever sees it? None of course!
Before creating your content do you keyword research, what terms your audience or users to your site are likely to search upon, and what keywords they will use. Build the structure of your content around your search engine optimisation with these keywords and keyphrases.

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Increasing Online Visibility While Actually Decreasing Spend

July 13th, 2009 by miromedia

The challenge was to increase Outline Skincare’s online presence to increase web traffic, generate sales and increase ROI, while actually driving down overall marketing spend.

Miromedia were recommended to Outline as specialists in search engine optimisation, pay-per-click, email broadcasting, link building, online PR, and social media

The solution was an online marketing strategy which included removing programming issues, managing and adding keyword strategies, content creation and restructure of page layout.

Benefits Since working with Outline when compared to the same previous year period, we have achieved:

  • 46% increase in turnover when compared to this time last year
  • 60% decrease in marketing spend

And most importantly this was all achieved during a recession!

To download the Outline Case Study please click here.

The race for information

May 12th, 2009 by julianwilkins

Every day at work someone raises an interesting question that stumps all of the Miro team. A race then ensues to see who can get the answer the quickest from the internet. I have decided to monitor the speed of results, and so, I have designated a different search engine to everyone in the office.

Stay tuned, as I will posting the findings online.

Julian Wilkins

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